Maintaining and building customer loyalty in difficult times
4 minute read. Like so many businesses, Edmonds Marketing is dealing with the fallout from Coronavirus. It has created a period of extreme uncertainty and we are all struggling to find a way forward while maintaining connections with valued customers and stakeholders....
What’s changing in the world of marketing?
5 minute read. What’s changing in the world of marketing? How do you best harness new marketing opportunities to reach your business goals in 2020? “The secret of change is to focus all of your energy, not on fighting the old, but on building the new.” Socrates The...
Australia enters a service quality revolution
4 minute read. When it comes to service quality, your reputation precedes you. That’s why it’s central to your marketing strategy to convey the quality of service your customers can expect. The last century has seen leaps and bounds in global concepts of Quality...
Set marketing goals and objectives for your business in 2020
2 minute read. As we approach the end of the year, you may be starting to consider whether last year’s marketing goals were met or whether your budget was well spent. The new year is a great opportunity to take some time to reflect and review. Not only can it help you...
The essence of strategic communications: Choosing what NOT to do
5 minute read. According to Professor Michael Porter, Harvard Business School, “The essence of strategy is choosing what not to do.” With a dizzying array of promotional channels available in today’s competitive business world, it’s all too easy to jump straight in...Client Reviews
Joanne Allison-Schouw
23:25 30 Mar 20
Edmonds Marketing have been great to work with. They helped build a strong digital presence for our organisation and have provided us with a distinct and compelling narrative. Damien and his team should be congratulated on the professional, timely and intuitive manner in which they work with their clients. I would recommend them to everybody.
Megan Campbell
22:39 13 Feb 20
I have worked with Edmonds Marketing over the past few years. They developed our brand positioning and supported the ongoing delivery of our communications and engagement plan. Sophy and Damien have been a pleasure to work with. They are available and efficient, and always willing to give advice in a timely manner. They are knowledgeable about the health industry, but have additionally gone to great effort to gain a deep understanding of our specific niche within the industry.
James Foreman
05:36 24 Jan 20
“Damien from Edmonds Marketing facilitated a one-day alignment workshop for one of our project teams in Queensland. The workshop was a fantastic opportunity to bring our people together and focus on the absolute alignment of our team. An outcome of the workshop was the a draft project charter that crystallised our purpose, our desired outcomes, how we make decisions and the ground rules for being part of the team.”
Kylie Hayes
05:55 24 Jan 19
Damien facilitated two workshops for our team at a time when we needed to build consensus about our brand and its appeal. The workshops encouraged us to think deeply about the foundations of the brand and how we would grow. Damien is a talented communicator who gathers the knowledge of the Edmonds Marketing team and synthesises it into messages which express both who you are as a business and where you are going. The workshops were valuable to us and what came out of them has guided key business decisions.” Brett Hayes, Proprietor, Hayes Family Wines
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