Social media management

Social media management has become an essential part of content marketing – and it shouldn’t be overlooked. Whether it’s a Facebook, Twitter or Instagram presence, social media is the public personality of your brand; social media is an engagement tool that helps your organisation inform and connect with target audiences.

A Facebook Page, for instance, is a low-cost way to:

  • extend your reach to prospective clients
  • broadcast messages
  • allow clients to ask questions, provide feedback and interact
  • encourage peer-to-peer support
  • make events accessible to everyone through photos and video
  • humanise your brand in a more informal space.